Over the past decade in France, “feel-good literature” has achieved significant success, particularly through writers such as Mélissa Da Costa, Virginie Grimaldi, and Guillaume Musso. Characterized by light, comforting narratives, this genre has also reshaped the image of Japanese literature in France. It has helped introduce writers such as Aoyama Michiko and Ogawa Ito, whose works differ markedly from the darker and more difficult postwar Japanese authors traditionally associated with Japanese literature. How might this phenomenon be understood and interpreted? Using Ogawa Ito as a case study, this lecture examines several methodological approaches to understanding Japanese feel-good literature while also conducting a comparative analysis with Korean healing literature. Particular attention is paid to the striking similarities in the ways these works are commodified and marketed in France.